Seminars And Workshops
• How to Grow Your Business by Turning Customers into Cheerleaders• How to Attract a Steady Stream of Profitable Customers
• The Three Not-So-Secret Secrets of Increasing Sales and Profits
HOW TO GROW YOUR BUSINESS BY TURNING CUSTOMERS INTO CHEERLEADERS
Increase your revenue! Reduce your prospecting costs! Keep your customers coming back!
It costs you 5 to 10 times as much money to attract new customers as it does to retain current ones. And, while you are focusing your money, time, and efforts on prospects, you are unknowingly letting customers slip away. It doesn't have to be that way. By creating cheerleaders, you retain your most profitable customers while continuously attracting new ones!
In this informative and easy-to-follow workshop, Peter shows you how to go from merely interacting with your customers to providing experiences that wow them ... experiences that are meaningful and memorable ... experiences that make such an impression that your customers willingly and eagerly tell others why they should be doing business with you.
Increase profits, word-of-mouth, and customer retention
Today, consumers have an ever-growing number of options from which to choose. So unless you give them unusually great experiences, your sales and profits suffer. Don't let that happen. Let your competitors be the ones to disappoint people. Differentiate yourself. Give your customers experiences that meet or exceed their expectations. Turn prospects into customers, and customers into your biggest cheerleaders!Learn how to turn customers into cheerleaders, and:
• increase revenue• increase profits
• increase revenue per customer and per transaction
• increase referrals and cross sales
• increase word-of-mouth advertising
• increase customer retention
• increase employee retention
• reduce customer acquisition cost
• reduce marketing and advertising costs
• reduce employee training costs
• determine which touchpoints are the most critical
• transform your company from a bus into a taxi
• serve ACEs while your competition swings and misses
Who should attend:
Business owners, entrepreneurs, marketing managers, and others who are responsible for the success of their company's marketing ... those who realize that providing amazing customer experiences (ACEs) at critical customer touchpoints differentiates their companies in one of the most effective ways possible.HOW TO ATTRACT A STEADY STREAM OF PROFITABLE CUSTOMERS
Gain a competitive advantage. Achieve exploding growth. Dramatically increase your bottom line. See how to get more customers and greater margins ... with lower costs. This is an informative and interactive seminar that is chock full of strategies and tactics that you can -- and will -- implement immediately.Attend this seminar to understand how to:
• increase market share• close significantly more sales
• consistently achieve greater profit margins
• decrease the length of the sales cycle
• decrease marketing costs
• market specifically to your most profitable target audiences
• open more doors
• become a leader in your industry
• retain more profitable customers
• increase positive word-of-mouth
What you take away from this presentation:
• how to think like your customers to increase margins• why looking at their perceptions as your reality retains customers
• how to effectively stand out in a crowded marketplace
• how differentiation lowers costs and increases profits
• how to avoid the "Zebra Effect"™
• why differentiation is so vital to your long-term success
• how to keep from being a commodity
• how to get the revenue your company deserves
• how to FOCUS™ on your profitable market for greater revenue
• how to communicate your differentiation
Who should attend:
Presidents, vice presidents, business owners, brokers, agents, salespeople, and entrepreneurs who want to know how to consistently attract more customers and gain greater profits.THE THREE NOT-SO-SECRET SECRETS TO INCREASING SALES AND PROFITS
Get more customers. Make greater profits. Leave your competitors in the dust. There are three unique ways to give your business the greatest opportunity to succeed. In fact, when you hear them, they make perfect sense. Ah, but as you may suspect, it's not that easy. If it were, every company would have done it. In this seminar Peter discusses three powerful techniques and how, once implemented, they take your business to a higher, more profitable level. Employing any one of these techniques increases your chance of success. However, when implementing all the three as a unified marketing effort, your success may triple.Out-market your competition. Utilize these three key aspects of your marketing and people turn to you when they need your products, services, or solutions. In this seminar, we discuss your most important benefit and how you differ from your competitors. You leave knowing how to arm your marketing with three weapons that makes your target audience respond.
What you take away from this presentation:
• how to effectively separate your company from your competition• how to be more than just a solution for your customers' needs
and be their best solution
• how to get your prospects to listen to you instead of your competition• how these secret tactics support and promote your brand
• how these will increase your revenue and profit margins
• why your prospects are often not be choosing you
• how to out-maneuver, out-market, and out-sell your competition
Who should attend:
Presidents, vice presidents, marketing managers, business owners, brokers, agents, salespeople, and entrepreneurs who want to know the three marketing tactics that drive companies to the point of being a top brand and how they increase sales, word-of-mouth advertising effectiveness, and profits.
We happily accept Visa, MasterCard, and AmEx.
Contact Peter to schedule a presentation for your company or organization.
